Diederik Augustijn

How design empowers people

“Design is everywhere around us. It’s the sound of the alarm in the morning, the shape of your car, the interaction with your apps, the layout of a report and even the subject above your email. Design is not about the looks, it is about what it does to a person.”

Good design can make people feel good, support people to perform better and create new opportunities for people. In his work as a product designer Diederik is looking for this, as he calls it, empowerment.


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